https://advan.in/billboard-advertising-ideas/
The advertising approach of using billboards to promote a brand is known as billboard advertising. The advertising structures used in billboard advertising are known as billboards or hoardings. It is one of the trending outdoor advertising methods like transit advertising. They are put in high-traffic areas where the public is more likely to notice them. The goal of a billboard ad should be to reach the most amount of people possible.
Billboard advertisements that are well-designed can promote any products, services, brands, or businesses more effectively than any other form of advertising. Restaurants, apparel labels, jewellers, hospitals, and other significant businesses rely on creative billboard advertising to reach their target audiences. According to billboard advertising statistics, billboards account for 66% of the outdoor advertising market. This shows that the majority of brands have already discovered the benefits of billboard advertising or billboard advertising campaigns. They use imaginative billboard commercials to demonstrate the value of their business and to raise brand recognition.
AD Vantage Marketing is the best marketing agency in India that offers high-quality billboards that would invite customer impressions. The following are the types of billboard advertising trending in India.
Classic Billboards
Classic billboards, also known as bulletin billboards, are one of the most conventional outdoor advertising strategies. Expressways, highways, and roads with heavy, dense traffic are ideal locations for traditional billboards.
Vinyl Billboards
Vinyl billboards have progressed from traditional billboards to include modern elements such as durability and visual appeal. Vinyl billboards are comprised of UV-resistant polyvinyl chloride that can be painted. When compared to traditional billboards, vinyl billboards are brighter and easier on the eyes, and they can be modified to meet the needs of the company.
Mobile Billboards
The billboard advertising approach of using moving vehicles to market a product to a larger number of potential customers is known as mobile billboards. Customers are not exposed to the brand through mobile billboards; instead, the brand is brought to the customers.
Digital Billboards
Traditional static billboard advertising has been modernized with digital billboards. To engage your target clients, digital bulletins can be combined with digital billboards. In terms of customization and affordability, digital billboard advertising outperforms traditional billboard advertising. On digital billboards, the ad period can be pre-programmed, and many advertising can be displayed in the same physical space.
3D Billboards
3D billboards are the ideal combination of traditional billboards and 3D technologies. The distinction between 3D and standard billboards is that 3D billboards provide the viewers with a superior visual experience. It's a more realistic outdoor advertising model. 3D billboards provide a visual pleasure for the audience while also softly conveying the brand message.
